Down below you will find a detailed guide on how to activate each integration.
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After activation, make sure that the Amazon DSP sync module is enabled in step 1 of Data Collection
Google Integrations
Google Ads (AdWords)
Google Ads is an online advertising service. It allows advertisers to purchase text, image and rich media ads, and the service offers pay-per-click and cost-per-thousand advertising. Please note that the audiences that are pushed to Google Ads can only but used for targeting display campaigns, not search campaigns.
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Google Display & Video 360 is a Demand Side Platform providing trading desks, agencies, and advertisers with greater transparency and performance in global display media buying across ad exchanges.
Google Ad Manager (Google DFP)
Google Ad Manager is an ad management and ad serving solution that helps growing publishers sell, schedule, deliver, and measure all of their digital ad inventory.
Whitelisting
To use any of the Google integrations within the Mapp DMP, Mapp DMP (also called FLXone) data must be whitelisted in Google. This is a process which is initiated by the client. To learn more about the whitelisting process, please read these instructions.
Once the whitelisting is in place, please reach out to Mapp DMP Support for finalizing the integration. You can contact Support by logging into your Mapp DMP account and clicking "Support" in the upper right corner.
Troubleshooting
- The Mapp DMP Adwords account is called "Teradata (FLXone)", for historical purposes.
- Please note, for pushing an audience to any Google (Ads, Google Display & Video 360 , and/or Google Ad Manager) account, the client needs an email address that is linked to the Mapp DMP Ads Account. Mapp DMP Support can take care of this linking, upon request. There is only one requirement. This email address cannot be linked to another AdWords account already. We recommend to create a new email address for this purpose.
- Ensure the whitelisting process with the Mapp DMP Google Ads account and the customer's Google Ads account has been successfully completed. This is required setting up the integration, and this is a manual process that the Google Account Manager needs to do at the customer's request.
- The Google Ads ID must be entered without dashes.
- The customer’s Google account must be added to the Mapp DMP Ads account.
- Ensure the customer has selected the correct Google account when authenticating from the Mapp DMP website. Make sure the customer is logged into the correct account, otherwise the "select account" dialog may not show the correct options.
Mapp Engage - Email
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Mapp Engage
Mapp Customer Engagement Platform (CEP) is a multichannel marketing platform. It allows you to engage with your audience across a range of communication channels: email, SMS, mobile push messaging, web pages, and social networks. More details
How
- Enter the API URL, Default Group ID, Mapp CEP Username and Mapp CEP Password. When finished click 'ACTIVATE INTEGRATION'.
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Mapp
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Mapp Self-Service
This allows to create custom integrations with 3rd party systems in a secure and scalable way.
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- The Mapp DMP Support team needs to activate this integration which requires the following from Exelate:
- S3 Bucket
- Access Token
- Secret Access Key
Google Integrations
Google Ads (AdWords)
Google Ads is an online advertising service. It allows advertisers to purchase text, image and rich media ads, and the service offers pay-per-click and cost-per-thousand advertising. Please note that the audiences that are pushed to Google Ads can only but used for targeting display campaigns, not search campaigns.
Google Display & Video 360 (Google DBM)
Google Display & Video 360 is a Demand Side Platform providing trading desks, agencies, and advertisers with greater transparency and performance in global display media buying across ad exchanges.
Google Ad Manager (Google DFP)
Google Ad Manager is an ad management and ad serving solution that helps growing publishers sell, schedule, deliver, and measure all of their digital ad inventory.
Whitelisting
To use any of the Google integrations within the Mapp DMP, Mapp DMP (also called FLXone) data must be whitelisted in Google. This is a process which is initiated by the client. To learn more about the whitelisting process, please read these instructions.
Once the whitelisting is in place, please reach out to Mapp DMP Support for finalizing the integration. You can contact Support by logging into your Mapp DMP account and clicking "Support" in the upper right corner.
Troubleshooting
- The Mapp DMP Adwords account is called "Teradata (FLXone)", for historical purposes.
- Please note, for pushing an audience to any Google (Ads, Google Display & Video 360 , and/or Google Ad Manager) account, the client needs an email address that is linked to the Mapp DMP Ads Account. Mapp DMP Support can take care of this linking, upon request. There is only one requirement. This email address cannot be linked to another AdWords account already. We recommend to create a new email address for this purpose.
- Ensure the whitelisting process with the Mapp DMP Google Ads account and the customer's Google Ads account has been successfully completed. This is required setting up the integration, and this is a manual process that the Google Account Manager needs to do at the customer's request.
- The Google Ads ID must be entered without dashes.
- The customer’s Google account must be added to the Mapp DMP Ads account.
- Ensure the customer has selected the correct Google account when authenticating from the Mapp DMP website. Make sure the customer is logged into the correct account, otherwise the "select account" dialog may not show the correct option
MailChimp
Mailchimp is an online email marketing solution to manage contacts, send emails and track results.
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