Analytics

Mapp's Analytics module gives insights into all advertising activity across the advertising platforms you're using. This section of the DMP consists of 5 elements:


  • Report Central - Information and guidelines regarding our Report Central feature.
  • Exports - Information and guidelines regarding our Exports feature.
  • User Overlap - Information and guidelines regarding our User Overlap feature.
  • Audience Insights - Information and guidelines regarding our Audience Insights feature.