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Down below you will find a detailed guide on how to activate each integration.

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After activation, make sure that the Amazon DSP sync module is enabled in step 1 of Data Collection


Mapp Self-Service

This allows to create custom integrations with 3rd party systems in a secure and scalable way.

How

  • HTTPS endpoint
  • HMAC secret
  • Mapping platform
    • If user sync is implemented, enter the ID of that platform for external UUIDs
    • If user sync is not implemented, enter ID 1 for Mapp UUIDs.

See DIY Integrations for more details.

LEGACY - not supported anymore

AdForm

Adform’s end-to-end ad tech stack closes the loop by integrating media planning, buying, optimization and reporting into one place covering full-featured Demand Side Platform, Rich Media and Ad serving. 

How

  • Fill in your country ID and Agency ID. When finished, click 'ACTIVATE INTEGRATION' to enable the AdForm integration. 

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AdZerk

AdZerk is the API-based ad server that provides the infrastructure for publishers, communities, marketplaces and utilities to customize and scale advertising.  

How

  • Since the AdZerk Integration can only be enabled manually, click 'ACTIVATE INTEGRATION' to alert the DMP team. They will activate the integration for you. 
  • Ask client for Network ID and API Key. With this information the Mapp DMP Support team can enable the integration. 

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Avocet

Avocet is a platform for buying and serving digital advertising in real-time. 

How

  • Since the Avocet Integration can only be enabled manually, click 'ACTIVATE INTEGRATION' to alert the DMP team. They will activate the integration for you. 

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BidTheatre

BidTheatre is a Demand Side Platform used by trading desks, agencies, advertisers and publishers throughout Europe.

How

  • Since the BidTheatre Integration can only be enabled manually, click 'ACTIVATE INTEGRATION' to alert the DMP team. They will activate the integration for you.

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Exelate

eXelate is a provider of data technology in the digital marketing ecosystem. This integration enables you to push audiences into eXelate in order to sell them.

How

  • The Mapp DMP Support team needs to activate this integration which requires the following from Exelate:
    • S3 Bucket
    • Access Token
    • Secret Access Key

Google Integrations

Google Ads  (AdWords)

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Google Display & Video 360  is a Demand Side Platform providing trading desks, agencies, and advertisers with greater transparency and performance in global display media buying across ad exchanges. 

Google Ad Manager (Google DFP)

Google Ad Manager is an ad management and ad serving solution that helps growing publishers sell, schedule, deliver, and measure all of their digital ad inventory. 

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Once the whitelisting is in place, please reach out to Mapp DMP Support for finalizing the integration. You can contact Support by logging into your Mapp DMP account and clicking "Support" in the upper right corner.

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  1. The Mapp DMP Adwords account is called "Teradata (FLXone)", for historical purposes.
  2. Please note, for pushing an audience to any Google (Ads, Google Display & Video 360 , and/or Google Ad Manager) account, the client needs an email address that is linked to the Mapp DMP Ads Account. Mapp DMP Support can take care of this linking, upon request. There is only one requirement. This email address cannot be linked to another AdWords account already. We recommend to create a new email address for this purpose.
  3. Ensure the whitelisting process with the Mapp DMP Google Ads account and the customer's Google Ads account has been successfully completed. This is required setting up the integration, and this is a manual process that the Google Account Manager needs to do at the customer's request.
  4. The Google Ads ID must be entered without dashes.
  5. The customer’s Google account must be added to the Mapp DMP Ads account.
  6. Ensure the customer has selected the correct Google account when authenticating from the Mapp DMP website. Make sure the customer is logged into the correct account, otherwise the "select account" dialog may not show the correct options.

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View file
nameMapp_Integration_CEP_DMP.pdf
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Mapp Self-Service

This allows to create custom integrations with 3rd party systems in a secure and scalable way.

How

  • HTTPS endpoint
  • HMAC secret
  • Mapping platform
    • If user sync is implemented, enter the ID of that platform for external UUIDs
    • If user sync is not implemented, enter ID 1 for Mapp UUIDs.

See DIY Integrations for more details.

LEGACY - not supported anymore

AdForm

Adform’s end-to-end ad tech stack closes the loop by integrating media planning, buying, optimization and reporting into one place covering full-featured Demand Side Platform, Rich Media and Ad serving. 

How

...

AdZerk

AdZerk is the API-based ad server that provides the infrastructure for publishers, communities, marketplaces and utilities to customize and scale advertising.  

How

...

Avocet

Avocet is a platform for buying and serving digital advertising in real-time. 

How

...

BidTheatre

BidTheatre is a Demand Side Platform used by trading desks, agencies, advertisers and publishers throughout Europe.

How

...

Exelate

eXelate is a provider of data technology in the digital marketing ecosystem. This integration enables you to push audiences into eXelate in order to sell them.

How

...


MailChimp

Mailchimp is an online email marketing solution to manage contacts, send emails and track results.

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