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Down below you will find a detailed guide on how to activate each integration.

Contents of the Table

Table of Contents

General steps

In order to activate any integration you first need to go to the 'integration settings' page. You can do this by following these 2 easy steps:

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Adform’s end-to-end ad tech stack closes the loop by integrating media planning, buying, optimization and reporting into one place covering full-featured Demand Side Platform, Rich Media and Ad serving. 

How

  • Fill in your username, password, country ID and Agency ID. When finished, click 'ACTIVATE INTEGRATION' to enable the AdForm integration. Important note: that this needs to be done by Mapp DMP Support.


AdZerk

AdZerk is the API-based ad server that provides the infrastructure for publishers, communities, marketplaces and utilities to customize and scale advertising.  

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  1. Network User
    First step is to create a ‘Network User’ account in AppNexus so we can take care of the initial setup of the DMP account. The client has to create a network level user and send the credentials to secure@flxone.com
    Email: secure@flxone.com
    Username: flxone_<client_name>
     
  2. API Access
    Does the user already used the AppNexus API? If not, the client can do this by opening a support ticket with the title "Request for API Access". In the body of the support ticket, include the following information:

    The numeric ID of the user that requires API access
    The billing name and numeric ID of the member under which that user exists

    Please note that access is typically granted within 1-2 business days.
     

  3. Audience Builder
    In order to push audiences from the Audience Builder to the client's AppNexus account we as a company needs to be authorized to use the Batch Segment API from AppNexus. The client has to send an email to AppNexus support with the following content:
    I authorize FlxOne (member id: 1929) to add users to/remove users from segments in my account (member id: <member_id_crimtan>) using the Batch Segment API service.

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Google Display & Video 360  is a Demand Side Platform providing trading desks, agencies, and advertisers with greater transparency and performance in global display media buying across ad exchanges. 

Google Ad Manager (Google DFP)

Google Ad Manager is an ad management and ad serving solution that helps growing publishers sell, schedule, deliver, and measure all of their digital ad inventory. 

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  1. The Mapp DMP Adwords account is called "Teradata (FLXone)", for historical purposes.
  2. Please note, for pushing an audience to any Google (Ads, Google Display & Video 360 , and/or Google Ad Manager) account, the client needs an email address that is linked to the Mapp DMP Ads Account. Mapp DMP Support can take care of this linking, upon request. There is only one requirement. This email address cannot be linked to another AdWords account already. We recommend to create a new email address for this purpose.
  3. Ensure the whitelisting process with the Mapp DMP Google Ads account and the customer's Google Ads account has been successfully completed. This is required setting up the integration, and this is a manual process that the Google Account Manager needs to do at the customer's request.
  4. The Google Ads ID must be entered without dashes.
  5. The customer’s Google account must be added to the Mapp DMP Ads account.
  6. Ensure the customer has selected the correct Google account when authenticating from the Mapp DMP website. Make sure the customer is logged into the correct account, otherwise the "select account" dialog may not show the correct options.

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